CRM Implementation for a Manufacturing Company
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01 __________ Goals and objectives
CRM implementation for the manufacturing company Kupol
The leading sphere of activity of Kupol is the production of dome houses and the wholesale and retail sale of building materials, fuel briquettes, and asphalting services. We carry out delivery by motor vehicle or manipulators across Ukraine.
Goals and objectives of CRM implementation
Choose a CRM
✔ Take control of all means of customer contact\n✔ Implement IP telephony\n✔ Develop an sms chain of automatic communications with the client\n✔ Form customer base clusters and customer segmentation\n✔ Protect the customer base from theft
The result of CRM implementation
During the work on the project, an analysis of work processes in the company was carried out. What did:
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We work for results. The main principles in the work: deep immersion, clearly identified goals and selected the most effective tools to achieve the goals.
100%
Digitized base
100%
Sales channels taken under control
+33%
Increased conversion
-28%
The processing time of FAQ managers has been reduced
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